Your Personalized
Strategic Selling Plan
Prepared exclusively for Vinod Gopi Reddy
2315 Boylston Avenue E, Seattle, WA 98102
Together we'll review the selling strategy, the timing, and the numbers — so you can make a confident, well-informed decision about your next move.
Your Questions, Answered
A few of the things you raised on our call — answered plainly, in the spirit of preparation rather than pressure.
01
How much is my property actually worth?
Pricing your property begins with current comparable sales and the competing listings buyers are weighing right now. Once I complete that research, we'll have a clear, current picture of value — both for the triplex as it stands today and for its redevelopment potential under the MR1 zoning.
02
What will I actually net at the end of the sale?
Your estimated proceeds depend on the agreed sale price, your selling costs, and your mortgage payoff. After I gather the right figures, I'll walk you through a net sheet so you can see the path to your target and decide with confidence.
03
Should I consider a First Look approach?
First Look is one option we can evaluate together. I'll explain how it could fit your timeline and goals, and we'll weigh it against a broader market launch so you can choose the approach that feels right for you.
04
Can I sell right away if the numbers work?
Yes — if the strategy, timing, and numbers make sense, we can move forward together. My role is to research the current triplex value and the redevelopment potential, lay out the numbers clearly, and let you decide without pressure.
Vinod Gopi Reddy
2315 Boylston Avenue E, Seattle, WA 98102
Your Plan Is Being Prepared
We're preparing your property-specific market analysis, comparable sales, and recommended selling strategy for our appointment. We'll review everything together on Zoom before any next step.
Preliminary research in progress — figures to be reviewed together.
See Your Home Through a Marketing Lens
The way your property is presented shapes how buyers value it. Here is how we approach it together.
Highlight what stands out
The triplex's three rented units, MR1 zoning, and roughly 4,400 sq. ft. lot are the features that set it apart — especially for buyers evaluating redevelopment potential.
Picture the lifestyle
We frame the setting and existing rental income so buyers can see the opportunity your property already offers, not just the land beneath it.
A purposeful launch
We coordinate presentation, positioning, and promotion so your property is introduced to the market with intention — not left to chance.
The Five-Step Listing Process
A measured, purposeful launch — tailored to your property and your timeline.
- 01
Clean & Stage
Complimentary cleaning and professional staging to present your property at its best.
- 02
Epic Photography with Aerial
Professional imagery that showcases both the home and its setting.
- 03
Lifestyle Video
A compelling story that helps buyers connect with the property.
- 04
Strategic Listing Launch
A coordinated introduction to brokers, lenders, and buyers.
- 05
Digital Marketing Plan
Targeted promotion and follow-up designed to generate qualified interest.
Each step is tailored to your property — aerial photography and other assets are planned for your launch, not assumed to be complete.
Experience Matters.
Strategy Matters More.
Thoughtful preparation, strong presentation, and clear guidance turn a good property into a well-marketed one. That's the experience I bring to every sale — and the strategy behind yours.
- Lifestyle & Real Estate Advisor
- Realogics Sotheby's International Realty
- CLHMS · Guild Elite
- American Dream TV Host
Celeste Zarling
Your Estimated Net Sheet
Adjust the figures to see how different sale prices, costs, and your mortgage payoff could shape your estimated proceeds. This is a planning tool — not a guarantee. We'll confirm the real numbers together.
Estimated Summary
- Sale Price
- $1,850,000
- Commission (6.00%)
- – $111,000
- Excise Tax (1.78%)
- – $32,930
- Other Selling Costs
- – $2,500
- Mortgage Payoff
- – $0
You're $146,430 short of your approximate $1.85M net goal at this price.
The $1.85M figure reflects your stated target, not an independently verified valuation. Final proceeds depend on the agreed price, actual costs, and confirmed mortgage payoff.
Review These Numbers With CelesteWhat We'll Review Together
- 01Current market position and pricing strategy.
- 02Recommended preparation and launch timing.
- 03Estimated selling costs and net proceeds.
- 04Selling versus continuing to rent.
- 05Next steps that fit your goals.
If the strategy, timing, and numbers make sense, we can discuss moving forward together.
Download Your Strategic Selling Plan
Use the link below to download your strategic selling plan. We've also included the latest newly-built townhome numbers for the area, for your reference.
Let's Talk About Your Next Move.
We'll review the strategy, the timing, and the numbers together — and you'll decide what comes next, with clarity and confidence.
(425) 420-4887